Future Ancestors Services Website and Branding
Jun 2024 - Mar 2025
Increased organic traffic by 140% in 3 months. Boosted booking conversions and mailing list subscriptions through user-centered design.
Led the complete redesign of the Future Ancestors Services website to better reflect our transition to a next-generation speakers bureau and professional services firm. This project integrated brand clarity, accessibility, and values-aligned user experience to support client engagement, speaker visibility, and community access to resources.
Directed the visual and narrative architecture of the site, with emphasis on Indigenous governance, relational accountability, and multilingual storytelling
Designed backend systems for efficient lead capture, SEO performance, and cross-team use
Managed full website build using responsive, mobile-optimized templates and accessibility best practices
Created communications flow and content strategy aligned with public speaking, consulting, and entrepreneurial development services
Integrated analytics, CRM, and automated booking tools to streamline outreach and tracking
Photo by Allison Seto